Privacy Policy
Transparency & Data Protection
Data Controller & General Framework
Data privacy is of high importance for us and we want to be open and transparent with our processing of your personal data. We, therefore, have a policy setting out how your personal data will be processed and protected.
NYNY RYKE is a Limited Company since 2022, controller of the personal data you submit to us and responsible for your personal data. We will never pass on, sell or swap your data for marketing purposes to third parties outside. Data that is forwarded to third parties, is only used to provide you with our services.
Information We Automatically Collect
When you visit the Site, we automatically collect certain information about your status, time zone, and country. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view and information about how you interact with the Site.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
By using our website, you (the visitor) agree to allow third parties to process your IP address, in order to determine your location for the purpose of currency conversion. You also agree to have that currency stored in a session cookie in your browser (a temporary cookie which gets automatically removed when you close your browser) to ensure localized pricing remains consistent.
Order Placement Information Collection
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number). We refer to this information as “Order Information”. We do not store/keep record of this information, they are solely used to process your purchase/refund.
How We Use Your Personal Information
In general, we use your personal data to respond to your requests, conduct your requested transactions, maintain and customize your account and our interactions with you and provide, maintain and improve our products and services. Specific operational processing purposes include:
- To administer your online account and profile.
- To provide products and services to you, processing payments, purchase notifications, and managing exchanges or returns.
- To respond to any communications or troubleshoot problems with our platforms.
- To detect, investigate and prevent fraudulent transactions, negligence, error, or breach of contract.
- To comply with our tax and legal obligations within the EEA and U.K. frameworks.
Disclosure, Service Providers & Data Security
Our Service Providers: We share personal data with trusted third parties that perform vital operational services for us, including customer support, web hosting, payment processing, product fulfillment, fraud control, and analytics services. We only share the absolute minimum personal data needed to perform these tasks.
Legal Compliance: We disclose personal data when reasonably necessary to comply with applicable laws, legal processes, or to safeguard the rights, property, and personal safety of Nyny Ryke, our employees, and the public.
Data Security & Retention: Transmission via the internet is not completely secure, and communications can potentially be read or intercepted. We retain personal data only for as long as necessary to achieve specified collection goals, support dynamic analytical reporting, maintain ongoing client accounts, or fulfill mandatory legal and taxation obligations.
Your Personal Data Rights
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1. Right to obtain information
You have the right to request information about how we process your personal data.
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2. Right of access
You have the right to request access to, or a copy of, the personal data we process about you.
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3. Right of rectification
You have the right to request that we correct or supplement inaccurate or incomplete personal data we process about you.
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4. Right of erasure
You have the right to request that we delete personal data about you.
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5. Right to restriction of processing
You have the right to request that we restrict processing of your personal data, so that we can store such data but not otherwise process it.
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6. Right to object to processing
You have the right to request that we stop processing personal data about you (e.g., opting out of email marketing via the unsubscribe links).
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7. Right to revoke consent
When our processing is based on your consent, you have the right to revoke such consent at any time.
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8. Right to file a complaint
You have the right to file a complaint regarding our data protection practices with your country's local supervisory authority.
International Data Transfers
If you are a resident outside the UK, we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe or the U.K.